Toronto Animation Studio
15 Years of Success
Tuesday, November 10, 2009
A Toronto animation milestone: Mike Efford Motion
Design, a 3D animation studio in Toronto Canada, will
soon be celebrating 15 years of creating motion graphics
animation for some of the country’s most successful
The studio opened in November 1994 and is now one of the
most long-established practitioners of computer
animation in Canada.
Mike Efford Motion Design celebrates 15 years of
creative and successful animation projects for over 50
corporations, small businesses, and organizations.
Toyota, GM, Thane Marketing, Guthy Renker, Scotiabank,
IBM/Cognos, Thales, and Trillium Health Center are a
small sampling of end clients who have called upon Mike
Efford Motion Design to animate their visions.
One series of 3D technical animations helped Thales, a
multinational technology firm, win a massive $650
million dollar contract with the London Underground
Subway Lines to re - signal their subway tracks.
Animating consumer products has always been a specialty:
the H2O vacuum was successfully marketed in infomercials
across North America. They used computer animation to
demonstrate how dirt, hair and even airborne bacteria
are filtered and neutralized by this cleverly designed
appliance; all visually demonstrated in under 15
More recently the studio is proud of an innovative
animated logo created for the William Osler Health
System in Brampton Ontario. It featured a magical
transformation from ripples in a pond into the multi –
ringed symbol of the hospital.
Like the more than 100 logo animations that Mike Efford
Motion Design has developed, the spirit and identity of
the organization has been communicated with passion and
Mike Efford Motion Design creates 3D computer animation
for clients primarily in the Greater Toronto area.
"Toronto Animation Studio Celebrates 15 Years of